DataForSEO MCP by InsightfulPipe MCP server

DataForSEO MCP Server by Insightful Pipe

Connect DataForSEO to AI assistants: SERP, keyword, backlink and AI search visibility data.

Part of the Insightful Pipe MCP Server Collection — use DataForSEO from Claude, ChatGPT, Cursor, and other AI assistants through the Model Context Protocol (MCP).

MCP Server URL

https://dataforseo.insightfulmcp.com/

What is DataForSEO MCP?

DataForSEO MCP is a remote Model Context Protocol server hosted by InsightfulPipe. Access SERP results, backlink analysis, keyword research, domain analytics, on-page SEO audits, content analysis, and AI optimization insights.

Installation

Claude

1. Copy the MCP Server URL: https://dataforseo.insightfulmcp.com/
2. Open Claude Connectors Settings
3. Scroll to the bottom and click Add custom connector
4. Paste the URL and click Add
5. Click Connect and sign in to InsightfulPipe if asked. Claude then lists the connector as connected.

ChatGPT

Custom MCP servers are added through ChatGPT's Developer mode. Availability depends on your ChatGPT plan, and workspace admins may need to allow it.

1. Turn on Developer mode in ChatGPT settings
2. Create a new app for a remote MCP server and paste the URL: https://dataforseo.insightfulmcp.com/
3. Sign in to InsightfulPipe if asked. The connection finishes as soon as you are signed in.

See OpenAI's guide: Developer mode and MCP apps in ChatGPT

Claude Code

claude mcp add --transport http dataforseo https://dataforseo.insightfulmcp.com/

Cursor

Add the server to ~/.cursor/mcp.json (all projects) or .cursor/mcp.json (one project):

{
  "mcpServers": {
    "dataforseo": {
      "url": "https://dataforseo.insightfulmcp.com/"
    }
  }
}

When Cursor shows Needs authentication, click Connect and sign in to InsightfulPipe if asked.

Available Actions

82 actions: 82 read, 0 write.

Read Actions (82)

Show all 82 read actions

Shortened. The full README is on GitHub.