product-shots-social-post skill
Designs social-platform-native visuals (Feed, Story, Reel, Carousel formats) for Instagram, TikTok, Facebook, Pinterest, RedNote, LinkedIn, X/Twitter and other social platforms — with platform-correct dimensions, safe zones, industry visual DNA, engagement hooks, and cross-slide consistency. Use when the user says "social post", "Instagram post", "IG post", "TikTok post", "Facebook post", "Pinterest pin", "social carousel", "feed post", "story post", "make a post", "design a social visual", "社媒帖", "做一个社媒图", or any underspecified social-media visual request. Routed from `product-shots` for the organic-social branch (non-ad).
Is the product-shots-social-post skill safe?
Clean: nothing in its files matched our rules. We read 6 files in the folder on 2026-09-28.
No findings.
Install the product-shots-social-post skill
A skill is a folder. Copy it into your agent's skills folder and the agent loads it when the task matches its description.
git clone --depth 1 https://github.com/motiful/product-shots.git /tmp/product-shots mkdir -p ~/.claude/skills cp -r /tmp/product-shots/skills/product-shots-social-post ~/.claude/skills/product-shots-social-post
In the Claude apps, zip the folder and upload it from the Skills settings. The folder on GitHub
The instructions your agent would load
SKILL.md as published, without the frontmatter. Read it on GitHub
Social Post
Designs social-platform-native visuals (Feed, Story, Reel, Carousel) across Instagram, TikTok, Facebook, Pinterest, RedNote, LinkedIn, X/Twitter and other social platforms by combining nine canonical formats, seven industry visual-DNA presets, a seven-step workflow, a carousel framework with cross-slide consistency anchoring, and a self-audit gate. The skill produces a design description, optional caption, and self-check score per output.
The format taxonomy (Feed Square 1:1 / Feed Portrait 4:5 / Story 9:16 / Reel Cover 9:16 / Carousel 4:5 / etc.) maps directly across Instagram, TikTok, Facebook, RedNote, and Pinterest — the same aspect ratios are platform-native on all of them. Platform-specific safe-zone tuning lives in references/hard-constraints.md.
Engagement Principles
These rules apply across every Section. Read before acting.
- Lock dimensions first — every request resolves to one of nine formats with explicit width × height and aspect ratio. No format = no work.
- Industry DNA before composition — match the user's industry to one of the seven presets; load its prompt patch + composition + color + lighting + common errors as a single bundle.
- Layered constraint priority — Hard Constraints (Section 0) > Industry Rules (Section 1) > User Preferences > Model defaults. When user color overrides, industry default yields.
- Carousel consistency is per-slide repetition — the consistency anchor is repeated verbatim at the start of every slide's prompt, not declared once.
- Mandatory self-audit before delivery — every output passes the 14-item check (Section 4) and emits the seven-line Self-Check score.
- Banned words are filtered out of generator prompts — platform names / UI terms / screenshot terms / brand-tool names never reach the image model. They are used only for internal format selection and industry matching.
- Match the user's language — respond in English if user writes English, in Chinese if user writes Chinese. Never switch language unprompted.
- Use for option sets — when proposing platform / format / industry choices, wrap them in tags. Never ask multiple questions at once.
Execution Procedure
generate_social_visual(user_request) → design_description + caption + self_check + image
# Step 0 — Pin hard constraints (MUST, before any decision)
load references/hard-constraints.md
→ Dimensions table / Safe Zones / Text Overlay Rules / Design Quality Baseline / Banned Words
keep these in working context for Steps 1, 5, 6 — violation produces fake UI artifacts,
watermarks, occluded CTAs, or platform-policy breaks.
preflight = enforce_constraints(format=null, output_text=null, prompt_text=user_request)
# references/hard-constraints.md
# pre-flight banned-word scan on the user request
assert preflight.pass
# Step 1 — Confirm Format and Scenario (lock dimensions first)
format = resolve_format(user_request) # references/hard-constraints.md §Default Format Selection
if user specified format → use it
else apply default scenario logic:
single image content → Feed Portrait 4:5
multi-page knowledge → Carousel 4:5
short-lived / ad → Story 9:16
short-video cover → Reel Cover 9:16
dimensions, ratio, safe_zone = lookuTOC of Module Files
- references/hard-constraints.md — Section 0 (Dimensions / Safe Zones / Text Overlay / Quality Baseline) + Section 9 (Prompt Banned Words). MUST-level. Loaded at EP Step 0.
- references/industry-dna.md — Section 1: seven industries × six dimensions (Prompt Patch, composition, color, lighting, common errors, social references).
- references/carousel-framework.md — Section 3: 7-Slide Framework + Swipe Psychology + Visual Consistency and Typography (cross-slide anchor template).
- references/workflow-and-self-check.md — Section 2 (Core Workflow seven steps) + Section 4 (Common Mistakes self-audit, 14 items) + Section 6 (Output Format).
- references/grid-and-caption.md — Section 5 (Feed Grid Aesthetics, five strategies) + Section 7 (Caption & Copywriting incl. Social Caption Persona).
Section Index
Goal
Language Rule
0. Hard Constraints → references/hard-constraints.md
Dimensions / Safe Zones / Text Overlay / Quality Baseline
1. Industry Visual DNA → references/industry-dna.md
1.1 Beauty / 1.2 Fashion / 1.3 Tech / 1.4 Lifestyle
1.5 Travel / 1.6 Food / 1.7 Fitness
2. Core Workflow → references/workflow-and-self-check.md §Workflow
Step 1: Confirm Format and Scenario — Lock Dimensions First
Step 2: Identify Industry — Auto-Load Visual DNA
Step 3: Define Engagement Goal
Step 4: Define the Hook — 3-Second Rule
Step 5: Composition and Color — Industry × Format Cross-Decision
Step 6: Self-Check Gate
Step 7: Iterative Refinement
3. Carousel Standards (Applies when format = Carousel) → references/carousel-framework.md
A. The 7-Slide Framework
B. Swipe Psychology
C. Visual Consistency and Typography
4. Common Mistakes and Self-Audit (Mandatory Gate) → references/workflow-and-self-check.md §Self-Audit
5. Feed Grid Aesthetics → references/grid-and-caption.md §Grid
Common Grid Strategies / Grid Rules
6. Output Format Goal
Design social-platform-native visuals (Feed, Story, Reel, Carousel) across Instagram, TikTok, Facebook, Pinterest, RedNote, LinkedIn, and X/Twitter — platform-correct (dimensions / safe zones), industry-appropriate (seven Visual DNA presets), engagement-tuned (SHARE / SAVE / COMMENT), and grid-coherent (Feed harmony). Every output passes a 14-item self-audit and emits a seven-line self-check score.
Language Rule
Always respond in the user's language.
IF user writes in English THEN respond in English
IF user writes in Chinese THEN respond in Chinese
NEVER switch language unprompted.IMPORTANT — Suggestion Format
IMPORTANT!Suggestion:
Always use <suggestion> format to guide the user.
Do not ask several questions at once.
Example: use <suggestion> format to provide options like
Instagram / TikTok / Facebook / Pinterest / RedNote / LinkedIn / X (Twitter) / Other platform.This is the front-end rendering instruction — option sets are wrapped in tags so the UI renders them as clickable chips.
Cross-Skill Notes
- Upstream router: product-shots routes here for the organic-social branch when assettype ∈ {post, carousel, feed, story, reel} AND ispromotion != True. Promotional / ad creative requests route to product-shots-ad-creative instead.
- Industry Visual DNA presets (seven industries) are shared with product-shots and product-shots-ad-creative (cross-skill consistency).
- Sibling skills: product-shots-main-image / product-shots-detail-page (Amazon product/detail page imagery) — can produce source assets that get repurposed for social posts; product-shots-multi-angle (model 9-angle series) — produces fashion lookbook content that can be reframed for social Carousel. product-shots-ad-creative handles paid promotion / ad-objective creative with platform takedown-risk rules.
- Image generation backend: rendered prompts are dispatched to product-shots-image-gen (the product-shots image-gen engine) which abstracts the underlying API (OmniMaaS / OpenAI / Gemini).
Tooling
The skill emits design prompts and self-check output. Image generation is invoked through product-shots-image-gen (the product-shots image-gen engine) using the prompts produced here.
More skills from motiful/product-shots
- Aproduct-shotsFront-door router for the product-shots ecosystem. Clarifies underspecified visual creation requests through a 4-stage state machine, injects platform visual DNA (Amazon + 7 social platforms) and industry visual DNA (7 industries), enforces a unified Negative Constraints prompt patch, then routes to one of five downstream business skills (product-shots-main-image / product-shots-detail-page / product-shots-multi-angle / product-shots-ad-creative / product-shots-social-post). Use when the user says "I need a product image", "design something for my listing", "I need content for Instagram", "make an ad for me", "make a cover image", "create a post", "做一个商品图", "帮我做个详情页", "帮我做个广告图", "做一个社媒图", "做一张图", "帮我设计", "做个封面" — i.e. any underspecified visual creation request that needs clarification before generation. This is the intent-routing hub of the product-shots ecosystem.
- Aproduct-shots-ad-creativeDesigns high-performing ad creatives across Instagram, Facebook, TikTok, LinkedIn, Google (Display / Demand Gen), YouTube, Pinterest, and X/Twitter — locking platform dimensions, safe zones, text overlay policy, character limits, industry visual DNA, ad objective hierarchy, composition patterns, CTA strategy, and prompt sanitation. Use when the user says "create an ad", "design an ad creative", "make an ad", "广告创意", "帮我做个广告图", "Instagram ad", "TikTok ad", "Facebook ad", "Google Display ad", "LinkedIn ad", "YouTube ad", "Pinterest ad", "promotional image", "campaign creative", "ad banner", "投放图", or any platform-specific ad request. Routed from `product-shots` when `asset_type == "ad"` or `is_promotion == True`.
- Aproduct-shots-detail-pageDesigns Amazon A+ Content (formerly Enhanced Brand Content) — the 8 module suite that appears below the standard product carousel for Brand Registered sellers. Covers Hero Banner (21:9 / 2388×1024), Pain Points / Selling Points / Technology / Data / How-to-Use / Variants (3:2 / 1536×1024), and Endorsement (21:9), with mobile safe-area rule, 30pt text floor, and cross-module consistency anchored to the main image URL. Use when the user says "A+ page", "A+ content", "Amazon A+", "Brand Content", "Enhanced Brand Content", "亚马逊详情页", "A+ 详情页", "21:9 banner", "Hero Banner", "Amazon detail page module", or any request for the brand-registered detail-page module suite. For the 1:1 main image and carousel secondary images, see the `product-shots-main-image` skill.
- Aproduct-shots-image-genUnified image-generation engine for the product-shots ecosystem. Dispatches to the right model family (OpenAI gpt-image-2 / Gemini gemini-3-pro-image-preview Nano Banana Pro) with one parameterised script for text-to-image and image-to-image. Primary backend: OmniMaaS / Cloubic gateway (https://api.omnimaas.com/v1); also supports any OpenAI-SDK-compatible gateway via fallback env vars. Auto-resizes oversized reference images to prevent edge-proxy timeouts. Use when the user says "generate an image", "make a picture", "create a visual", "render this", "edit this image", "做一张图", "生成图片", "改这张图" — or when invoked as the image-generation backend by another product-shots skill (main-image / detail-page / ad-creative / social-post / multi-angle). NOT a creative-direction skill: takes a prompt + optional reference images, returns a file path.
- Aproduct-shots-main-imageDesigns Amazon-compliant main product images and the 7 secondary image types (Infographic / Multi-angle / Detail Shot / Lifestyle / Variants / What''s in Box / Size Reference) — with platform-mandatory main-image rules, conversion-rate-tuned secondary types per product category, and multi-image consistency anchored to the main image URL. Use when the user says "Amazon main image", "亚马逊主图", "product main image", "white background product image", "Amazon listing image", "亚马逊副图", "secondary images", "product carousel images", or any request for the 1:1 product image suite that lives on the Amazon detail page carousel. For A+ Content / detail-page modules (21:9 Hero Banner and 3:2 module layouts), see the `product-shots-detail-page` skill.
- Aproduct-shots-multi-angleGenerates 9 consistent multi-angle fashion-editorial portraits from a single reference image, with locked identity (face/skin/eyes), preserved hairstyle structure, faithful outfit/accessories, and a unified photography style across all frames. Use when the user says "multi-angle", "multi-angle shots", "九连拍", "多角度九连拍", "9-angle portraits", "fashion lookbook", "model consistency series", "consistent portraits from one photo", "generate 9 angles of this model", or "e-commerce model multi-angle pack". Part of the product-shots ecosystem for cross-border e-commerce apparel and accessory listings.