eol-stakeholder-sequence skill
Plan who to talk to about a sunset, in what order, and what each conversation must cover. Use when an EOL decision is made and you want the landmines found before the announcement.
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Install the eol-stakeholder-sequence skill
A skill is a folder. Copy it into your agent's skills folder and the agent loads it when the task matches its description.
git clone --depth 1 https://github.com/deanpeters/Product-Manager-Skills.git /tmp/Product-Manager-Skills mkdir -p ~/.claude/skills cp -r /tmp/Product-Manager-Skills/skills/eol-stakeholder-sequence ~/.claude/skills/eol-stakeholder-sequence
In the Claude apps, zip the folder and upload it from the Skills settings. The folder on GitHub
The instructions your agent would load
SKILL.md as published, without the frontmatter. Read it on GitHub
EOL Stakeholder Sequence
Purpose
Plan the order of EOL conversations, and what each one must cover. The output is a sequenced list of stops — each with what you need from them, what you owe to them, the red flags to listen for, and what the conversation must produce.
EOL is not a broadcast. It is a series of conversations where each one informs the next, and each one surfaces something the last one missed. Sequenced well, the awkward discoveries happen in a conference room. Sequenced badly, they happen in public, after the announcement, in front of customers.
Input
Works best with: The product being sunset and who already knows about it.
Also useful: Scale (customers, revenue, contracts), whether channel partners or regulators are involved, and any political sensitivities, strained relationships, or past surprises worth planning around.
Anything supplied with the invocation itself — text after the skill name, a pasted context dump, or an appended ARGUMENTS: line — counts as answers already given. Use it and skip whatever it covers; don't re-ask.
Arriving empty-handed? That works too. The skill asks up to three questions — what's being sunset and who knows, how big the blast radius is, and whether there's history to plan around — then builds the sequence. Political sensitivities are optional; the sequence works without them and sharpens with them.
Example invocations:
- Sequence the stakeholder conversations for retiring our legacy reporting module.
- Who do I talk to, in what order, about sunsetting a hardware line with 8 resellers?
Key Concepts
The Sequencing Principle
Talk to the people who can kill the plan before you talk to the people who have to execute it.
Each conversation should inform the next. Legal exposure first, because a contract term can end the discussion. Financial impact second, because it sizes everything downstream. Then revenue-facing teams, then customer-facing teams, then the technical teams who will carry it out.
Get this backwards — brief Support first, Legal last — and you will have told forty people about a plan that a single contract clause invalidates.
Right-Size the Sequence
Not all EOLs play out the same. Most land in the middle:
Level 2 is the default. Recommend a level, say why, then let the user move it. Never default to the heaviest sequence — a ten-stop tour for a feature deprecation burns credibility you'll want for the sunset that actually needs it.
If someone dials down, name the stop they're dropping and what it typically catches. Dropping Legal on a product with contracts is the one worth pushing back on once — then honoring their call.
The Canonical Order
Filtered by level, but the relative order holds:
Level 1+
- Engineering — what depends on this technically
- Support — what changes for support operations
- Affected users or internal teams — who feels it first
Level 2+ (inserted ahead of the above)
a contract or a ticket*
- Legal — contractual and regulatory exposure
- Finance — revenue impact and forecast changes
- Sales — pipeline, bundles, and *promises made in the field that never found their way into
the thing you killed
- Marketing — you do not want to discover they just bought a quarter's worth of demand gen for
blown up six months later
- Customer Success — they will bear the brunt of this; work with them, not around them
- Your most difficult customers — they will find the three things you forgot that would have
Level 3+
- Executive leadership — strategic approval
- Channel partners — inventory, commitments, and their own customer relationships
- Regulatory bodies — filings and compliance
- Key accounts — individual transition conversations
Why Your Most Difficult Customers Belong in the Sequence
Counterintuitive, and the stop teams skip most often. The customer who files the most tickets and pushes hardest in QBRs has, by construction, the deepest and weirdest usage of your product. They will find the integration you forgot, the contract term nobody read, and the workflow that has no equivalent in the replacement.
You can learn that from them in a scheduled call now, or from them on a public forum later.
What You Need / What You Owe
Every stop has two directions. Skipping the second turns stakeholders into an audience:
- What you need FROM them — the input, approval, or knowledge only they have
- What you owe TO them — the context, commitment, or lead time they need to do their job
A conversation that is all extraction gets you compliance. A conversation that runs both ways gets you the thing they weren't asked about.
The Sticky-Note Rule
Every bullet is 4 to 8 words. Sequences get read in hallways, before meetings, on phones.
Anti-Patterns (what this is NOT)
- Not a stakeholder map. No power/interest grid. This is an ordered itinerary.
- Not a broadcast plan. The customer announcement is a different artifact.
- Not parallelizable by default. The order is the value; parallelize only where noted.
- Not a RACI. Decision rights are a separate question from conversation order.
Application
Step 1: Set the level
Recommend from blast radius, present all three, let the user choose. If unclear, ask:
"How complex is this sunset?
- Light — a feature or internal tool. Few users, all reachable.
- Standard — a commercial product with paying customers and contracts.
- Heavy — revenue-critical, hardware, channel partners, or regulated.
Most are Standard. Which sounds like yours?"
Step 2: Order the stops
Apply the canonical order, filtered by level. Two adjustments worth making:
earlier than the template says and note why.
- Move a stop earlier when history demands it. If Sales was blindsided last time, brief Sales
"Legal (regulatory)" are often different people with different answers.
- Split a stop when one function holds two different conversations. "Legal (contracts)" and
Step 3: Build each stop
For every stop, fill five fields:
- When — before or after which milestone or other stop
- Why this stop matters for EOL — in 4-8 words
- What you need FROM them — specific questions, not "input"
- What you owe TO them — context, lead time, commitments
- Red flags to watch for — the signals that this stop just surfaced a blocker
Then state the output: the decision, approval, or artifact the conversation must produce. A stop with no output is a status update, not a stop.
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